the pure or dark campaign


 Many of you will have noticed the poll running on the site that asks you which limited edition ghd do you prefer - ghd pure or ghd dark?Well over a hundred people have taken the time to register their preference and based on this sample a clear preference has emerged. Amongst Compare GHD.com visitors a whopping 63% prefer the ghd pure to the ghd dark.   This means that according to ghd our visitors are more likely to have "felt pure heaven" as opposed to having been "touched by the dark".Or alternatively, they might just prefer the colour... And it must be said that when it launched it was pretty obvious that the stunning white ipod-style ghd pure was going to be a run-away sales sensation, whereas the glossy black ghd pure was going to suffer the disadvantage of being slightly too close in looks to the standard ghd iv styler.

Nevertheless, the pure or dark campaign has been a stunning success for ghd, and our hats go off to them for capturing everyone's attention with such an innovative and interesting product launch!ghd Hair Straighteners How to avoid fake GHD IV Salon Styler ghd ArticlesBlogghd Pink Available Soon!   

Anyway, leading on from that, the conversation soon shifted to what the passing of the year meant in terms of all things GHD and that was when it struck us....  Based on previous years, it is (by our calculations) only 85 days until the 2008 edition of the GHD Pink hair straightener is available to buy in the UK!For those of you new to the world of GHD, the annual launch of the Pink GHD is probably the most hotly anticipated event in the haircare world.   GHD released their first pink hair strightener in the UK in 2004 and it was an instant hit. Moreover, it was a force for good, as every pink straightener sold meant a donation was made to Breakthrough Breast Cancer as part of Breast Cancer Awareness Month. Since then, sales of pink GHD hair straighteners have contributed an incredible £1.1 million to the fight against breast cancer.